Lottery scratch cards were created in 1974 by Bob Koza, and by 1987, they got a trademark. Scratch cards are tiny cards, the same as airtime top-up scratch cards. They have a lot of prints on them and the emblem of the lottery, which can enable you to win different prizes. A part of the scratch card has an opaque coating that you have to scratch to reveal the icons and symbols printed.
As the internet diversifies, the growth of online scratch cards has begun. The developers of these games have the same objective, to make the experience of online scratch cards the same as the physical scratch cards. This has given birth to the rise of markets for casinos, meaning that they can be easily accessed using smartphones. Find out the rules and strategies for scratch card games.
How many Types of Scratch Card Games are there?
There are different types of strategies for scratch card games with different designs, layouts, and themes suited for every player. Whether you are new to an online scratch card game or you are a regular, you can try any of the games and get to experience the thrill. Before you get into creating online scratch card games, first you need to know that there are the;
- Silver scratch cards – these types of scratch cards offer huge jackpots, and they are low on volatility.
- Happy scratch cards have the highest volatility rate with lots of fun for the players, and they can also win jackpot prizes.
- Scratch’em – this particular one has a retro theme version with a great rewarding structure for the players. This game is also capable of offering substantial jackpot prizes to the players.
What are the Rules of Creating Online Scratch Cards
You can’t just get up one day and decide to create online scratch cards and post them for the players who play online casino games. You need to follow the rules to meet the required standard game sets. Let us look at these rules.
Start with a Campaign and Choose a Template
For you to want to create an online scratch card game, you must have objectives. Once you have your goal, you need to have a campaign. Each of your campaigns should start by selecting the most important template for your objectives and goals.
The templates you select are pre-populated with a coupon using text for the prizes you will write over the cards using your images or texts. This is the most effective marketing tool that will ensure you get massive results.
Select your Online Scratch Card game criteria
You can achieve all your objectives and attain campaign success by using any campaign edit tools of your choice. Set the choices from different customization settings. This includes the theme colors, game logo, prizes, and engagement timing.
Manage your Campaign
It would be best to manage your campaign by monitoring your prize allotments and collecting the prize claims with the winners. Your games should be able to award the winners their prizes without a lot of turnarounds. The rules to claiming the rewards should be clear and legible.
Register your Scratch Cards
In most states, it isn’t mandatory to register the scratch cards unless the total prize being given is more than $5,000. You must have formal registration and file for the surety bonds. If the prize money is less than $5,000, you do not need to register your online scratch cards.
Offer the Official Rules of the Scratch Cards
When creating online scratch cards, it is essential to have official rules. This will cover you, and they are the sponsor’s contract with the players. Once the rules have been established, they can’t be changed, and they are made available at all the participating locations. If there are any abbreviations, they need to be interpreted on the back or at the bottom of your cards. That is, online, on your website.
Strategies For Online Scratch Cards
Using the rules when creating the online scratch card game is not enough; you have to incorporate the strategies too.
Create a free trial Game
This is a strategy that will lure players into playing online games, and the free trial gives them the clue of the game and insight on how to win. Once they try and win the free trial prize, they will be motivated to try playing the actual game and winning real awards.
Distribute your Prizes across the Online Scratch Cards
Another strategy you should consider when creating online scratch cards is having a variety of prizes on your cards. Do not have a single prize; make sure some are high, low, and medium prized. Most players will always go for the scratch cards with the highest rewards. Everyone wants a lottery that wins big and not tiny amounts of money.
Set the Time Limit for a Replay
Allow your intended customers to try playing again; you can set the timer to immediate replay, end of day replay, or never play again and allow them to pick what works best for them.
Have a Prize Claim Email Notifier
This is the email that will always notify you if there is any winner. You can either approve or deny these email requests. Avoid using spam trigger keywords in your email notifiers. This gives you a competitive edge, with more control over your prizes and the offers you are providing.
Now that you have the rules and strategies to use when creating online scratch cards, what next? Go ahead and find a campaign tool to use from a website that you can use to create your cards. Stick to the rules and apply the strategies to achieve the best results. Research shows that most people who play online games spend ten times their time on scratch card games and win more compared to other games.